Image: Project by Rietveld alum Ruben Janssen at Dutch Design Week 2023, Sophia Xu

Rietveld Academie (Public & Projects) is collaborating this year again with the Dutch Design Week in Eindhoven to present Rietveld graduates who graduated in 2024. The Dutch Design Week takes this year place from 19 October until 27 October 2024. 

Dutch Design Week (DDW) is all about the design of the future and the future of design. DDW opens up, inspires, shares and connects. During the nine-day event, Eindhoven is completely dedicated to design and covers all possible disciplines and aspects of design. The emphasis is on expertise and talent, experiment, innovation and crossovers. Dutch Design Week is also the platform where we analyse and discuss the design profession as a whole.  

This year, Rietveld Academie is - like last year - part of the group exhibition ‘Class of 24’. In this exhibition graduation projects are presented from various Dutch and international academies within design related courses as a whole. The exhibition's goal is to emphasise the importance of education and to give the next generation of designers centre stage to a bigger audience during Dutch Design Week. 

Practical information in short 

- Who can apply: Rietveld graduates who graduated in the year 2024 

- When: Dutch Design Week takes place from 19 October - 27 October 2024 

- When to build up: Between 14 - 18 October 2024, exact days and time to be determined 

- When to dismantle: 28 October 

- Deadline Call for applications: 2 September 2024  

Send to: attn. Vere van Hal, please include in the title of your email Dutch Design Week (or DDW). 

What we can offer 

- An artist fee of 200 euros excl. VAT. This artist fee is calculated based on the guidelines of the Fair Practice Code for existing work in a group exhibition, which means we are specifically searching for existing work to exhibit 

- Reimbursement of travel expenses: maximum of 7 days back and forth from Amsterdam to Eindhoven (±2 days to build up, ±4 days during the fair and ±1 day for the breakdown) 

- Transportation of your work from Rietveld Academie to DDW in Eindhoven and back 

- Presenting your work together with 7 other (selected) Rietveld alums during Dutch Design Week in Eindhoven 

- An exhibition space designed by Studio Harm Rensink 

- One project will be selected to show at the front of the exhibition space. Together, with all other academies these form the ‘Avenue Of Fresh Perspectives’. These are the projects which capture the current zeitgeist and together give an overview of what the next generation of designers is working on 

- Guidance and support (to a reasonable extent) by Vere van Hal (Public & Projects) 

- Production support on location by Rietveld Academie and partly Dutch Design Week 

- A floorplan on location 

- (General) PR by Dutch Design Week 

- PR by Rietveld Academie specially focused on all participating artists/designers 

- Artists/designers may also offer the displayed works for sale. Please note, if you sell an artwork during Dutch Design Week the proceeds are 100% yours. 

What the artists need to arrange themselves and what we expect from you 

- The (selected) artwork (= graduation project) 

- Required equipment 

- Artists are themselves responsible for the construction and dismantling of their work at the designated location 

- It is expected that the artists will provide material (images, information) for use in the PR campaign prior to the exhibition 

- You are responsible for the potential sales of the work 

- Please keep in mind the artists/designers do not have to be always present during Dutch Design Week but the more often, the better. 

We would like to receive the following from you for your application: 

- General information about yourself (name, department) 

- Portfolio, max 5 pages 

- We are searching for graduation projects, please send us: 

Image(s) of the graduation project, max. 3 

Title of the project (Please do take in consideration the context of the presentation) 

Description of the project 

- An estimation of the space (square meters) you would need and if you need something specifically to support or secure the work 

- An explanation about why you would like to participate in Dutch Design Week and what you expect to get out of it, max 500 words 

Selection commission 

After the deadline the selection committee will dive into all applications and select a group of approximately 7 alums. The selection committee consists of: 

- 2 headteachers of the Rietveld Academie bachelor departments 

- Vere van Hal (project coordinator, Public & Projects, Rietveld Academie) 

Please note that there are no specific themes or criteria related to this Call for applications, since the entries together will be considered as a whole, questioning if they fit the profile, conditions and tone, together. 


- 2 September: Deadline Call for applications 

- 5 September: Selection commission meets 

- Before 10 September: All applicants are contacted 

- 11 September - 18 October: All selected artists prepare individually for their part 

- 12 September: Online meeting with all selected artists/designers together with Vere 

- 16 September: Deadline to deliver all artists names and titles of the works 

- 14 October: Transport from Rietveld Academie to Dutch Design Week, Eindhoven 

- 14 - 18 October: Building up, all artists together with Vere van Hal 

- 19 - 27 October: Dutch Design Week open to public  

- 28 October: Dismantling exhibition 


For any further information about practicalities, the content and/or selection, please contact Vere van Hal of Rietveld Academie / Public & Projects on via